Product features

Background Introduction
In Hebei's "Toy Cart Capital," nearly 40,000 bicycles and child cart products are shipped worldwide every hour. Known as the "China Toy Cart Capital," this industrial cluster surpassed 30 billion yuan in annual revenue in 2024. The county boasts over 8,000 upstream and downstream enterprises in the bicycle and child cart industry, accounting for 50% of the domestic market and 40% of the international market. Its products are exported to more than 100 countries and regions.
Development History
Hebei Province's "Toy Vehicle Capital" is renowned as the "China Toy Vehicle Capital," producing 145 million bicycles, toy vehicles, and toys annually. The toy vehicle industrial cluster generates an annual operating revenue of 30 billion yuan. In January 2023, it was awarded the title of "National Characteristic Industrial Cluster for Small and Medium-sized Enterprises" by the Ministry of Industry and Information Technology. Pingxiang County, following the strategy of "expanding international markets and strengthening foreign trade entities," has guided the bicycle and toy vehicle industry toward upgrading through effective measures such as policy support, market guidance, service promotion, and management enhancement. Its products are now exported to over 100 countries and regions, including Europe, the Middle East, and Southeast Asia.
In 2024, the annual operating revenue of the stroller industry cluster in the toy car capital exceeded 30 billion yuan.
By 2025, the county will have over 8,000 upstream and downstream enterprises in the bicycle and children's bicycle industry, with more than 120,000 employees. It will have formed an industrial cluster integrating bicycle and children's bicycle parts,整车 production, processing, sales, and socialized services. The annual output of bicycles, children's bicycles, and toys will reach 145 million units, accounting for 50% of the domestic market and 40% of the international market, with products far exported to over 100 countries and regions, including Europe, the Middle East, and Southeast Asia.
Industrial characteristics
Tongchou, known as the "Toy Car Capital" in Pingxiang County, Hebei Province, has developed into a comprehensive industrial cluster integrating production, processing, sales, and socialized services over nearly 50 years. It is a national-level characteristic industrial cluster for small and medium-sized enterprises, accounting for 50% of the domestic market and 40% of the international market in toy car production. Its products are exported to over a hundred countries and regions worldwide.
A complete industrial chain has been formed, integrating bicycle parts, children's bicycles, and complete vehicle production, processing, sales, and socialized services. The county boasts over 8,000 upstream and downstream enterprises in the bicycle and children's bicycle industry, employing more than 120,000 people.
The industry actively embraces digital transformation and upgrading. Pingxiang County has established an intelligent bicycle (children's bike) industry platform, set up an industrial development fund to precisely support digital transformation, and has guided 20 enterprises to embark on their "intelligent and digital transformation" journey. Additionally, 61 enterprises have completed digital transformation, with cumulative support for 72 key enterprises to "go cloud" and 55 enterprises achieving "integration of informatization and industrialization." Advanced equipment such as automated welding, CNC machining, laser cutting, and 3D printing has been widely adopted.

Innovatively launching a shared service model, using the "shared park within a park" as a carrier, integrating four functional areas: shared workshops, testing centers, e-commerce centers, and logistics centers, covering the entire industry process. This model guides enterprises to differentiate and complement each other, and collaborates with industry leaders to provide shared services such as production management and technical guidance, effectively helping enterprises improve efficiency and reduce costs. nineteen
We have established a comprehensive quality inspection and R&D innovation system, including the Bicycle Parts Quality Supervision and Inspection Center and the China Light Industry Bicycle and Child Bike Toy Inspection and Testing Center. We provide free testing services to enterprises and intervene in the R&D stage in advance. At the same time, we have set up a Bicycle Industry Research Institute and Child Bike Technology Innovation Center, and cooperated with universities and research institutions to establish academician workstations. We have also built multi-level R&D platforms such as provincial-level industrial technology research institutes and technology innovation centers.
We attach great importance to brand building and market development. The county government has established a leading group for brand cultivation and introduced special measures to build a "corporate entity+government guidance+industry collaboration" promotion mechanism. 27 nationally renowned brands such as "Tianfu" and "Qiangjiu" have emerged, expanding domestic and international markets through the continuous hosting of the 20th China North (Pingxiang) International Bicycle and Child Bike Toy Expo, developing cross-border e-commerce, and forming economic and trade delegations to "go global together".
application
Pingxiang County, Hebei Province, as the "Capital of Children's Cars in China", has achieved transformation and upgrading from a production base to an industrial ecological highland through various application models such as exhibition economy, cross-border e-commerce, technological innovation, international market expansion, and industrial collaboration and sharing.
Application of Exhibition Economy
Pingxiang County has continuously held the International Bicycle and Children's Bike Toy Expo, which has become an important support for the industry and a price indicator. The transaction volume of the 20th China North (Pingxiang) International Bicycle and Children's Bike Toy Expo exceeded 5 billion yuan for the first time, reaching 5.36 billion yuan; The turnover of foreign intended orders reached 3.01 billion yuan, surpassing that of domestic orders for the first time, of which 81.7% came from countries jointly building the "the Belt and Road".
Cross border e-commerce and e-commerce applications
Pingxiang County's Children's Car Capital has 4 "China Taobao Towns" and 31 "China Taobao Villages", with over 10000 various online stores. E-commerce has become an important sales channel, driving the county to achieve online retail sales of 6.38 billion yuan by 2024. Introduce local internet celebrity live streaming bases and establish live streaming bases for the supply chain of children's strollers and toys.
Application of Technological Innovation and Digital Transformation
The Children's Bike City has established an industry development fund and built a smart connected platform for the bicycle (child bike) industry to promote the "smart transformation and digital transformation" of enterprises. We have led 20 enterprises to embark on the journey of "smart transformation and digital transformation", completed digital transformation for 61 enterprises, and supported 72 key enterprises to "go cloud" and 55 enterprises to achieve "integration of two industries". Simultaneously building a platform for industry university research cooperation and establishing innovative applications such as shared testing centers ("shared laboratories").

International market expansion and application
Pingxiang County encourages enterprises to "go out to sea" to expand the international market. Its products have been sold to more than 100 countries and regions around the world. With the help of the "the Belt and Road" initiative, it has deeply cultivated the overseas market. In early 2026, Pingxiang County formed an economic and trade delegation to Indonesia and signed product orders totaling 490 million yuan with local enterprises.
Application of industrial collaboration and sharing mode
Pingxiang County has built a "shared park within a park" (such as Xingtai Taizhou Intelligent Manufacturing Industrial Park), integrating shared workshops, testing centers, e-commerce logistics, industry university research platforms and other resources to provide services for small and medium-sized enterprises. This model promotes a 12% increase in production efficiency, a 15% increase in business volume, and a 10% increase in profits for enterprises.
influence
The city of baby strollers - the bicycle and baby stroller industry cluster has had a significant impact on regional economic and social development. According to reports in 2024, the annual operating revenue of the industry cluster exceeded 30 billion yuan, and the industry's operating revenue in 2023 was 22.953 billion yuan, an increase of over 10%. The effect of industry driving employment is significant, with over 120000 employees in the county by 2025. The products of the industrial cluster are exported to more than 60 to 100 countries and regions around the world, accounting for 50% of the domestic market and 40% of the international market. In 2025, the foreign intention order turnover of its International Bicycle and Child Bike Toy Expo exceeded that of domestic orders for the first time. Through policy guidance and innovation drive, the city of baby strollers has promoted the industry to leap from "OEM and OEM" to "independent brands", emerging nationally renowned brands such as "Tianfu" and "Qiangjiu". In 2023, the production of mid to high end baby stroller products with a factory unit price of over 500 yuan will increase by 20% year-on-year.

related research
The city of baby carriages has established a bicycle industry research institute and a baby carriage technology innovation center, and has established cooperative relationships with several well-known industrial design companies and top domestic research institutions. It has also set up academician workstations to continuously promote the innovative development of the baby carriage industry. The county system is promoting the "vocational education+industry" collaborative education project, and has signed school enterprise cooperation agreements with 49 leading enterprises such as Goodbaby Group. Through the dual track training method of "order class+modern apprenticeship", customized skilled talent training is achieved; The county vocational education center has deep cooperation with enterprises to form a production education integration model of "desks connected to production lines". Through the implementation of the "Phoenix Returns to the Nest" plan, leading talents in the industry have been flexibly introduced, and the "Local Craftsman Incubation Project" has been promoted simultaneously. In the past three years, the total number of authorized patents in the county has reached 9919 (including 48 invention patents), and more than 3000 of the more than 28000 skilled workers trained have entered research and development positions.
Local enterprises leverage the wisdom of universities to promote technology research and development. Hebei Hengchi Group and Hebei University of Science and Technology have jointly established an industry university research internship base to tackle the lightweight and high-strength technologies of bicycle components. They have successfully launched a new type of aluminum alloy frame, which reduces weight by 20% and increases strength by 30% compared to traditional frames. Pingxiang County has established an industrial development fund, built a smart connection platform for the bicycle (children's bike) industry, accelerated the deep integration of digital technology and the real economy, and promoted enterprises to "go cloud" and "go platform"; As of 2025, 20 enterprises have embarked on the journey of "smart transformation and digital transformation", and 61 enterprises have completed digital transformation. By constructing a "shared park within a park" (such as Xingtai Taizhou Intelligent Manufacturing Industrial Park), integrating shared workshops, testing centers, e-commerce, and logistics centers, we provide enterprises with shared services covering the entire process; The industrial park has also established a platform for industry university research cooperation, providing design and research services in collaboration with universities such as Tianjin Academy of Fine Arts and Tianjin University.
The China Light Industry Bicycle and Child Bike Toy Inspection and Testing Center (Pingxiang) intervenes early in the development stage of new products for enterprises, providing free sample analysis services to help shorten the research and development cycle and reduce research and development costs. It is known as the "shared laboratory" by enterprises

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